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Laowa Receives Two EISA Awards for its Argus 33mm and 15mm Zero-D Shift Lenses

Laowa Receives Two EISA Awards for its Argus 33mm and 15mm Zero-D Shift Lenses

Extensive angle and macro lens specialist Venus Optics received two EISA Awards this yr for 2 of its lenses: the Laowa Argus 33mm and 15mm Zero-D Shift.

The EISA Awards are a yearly occasion the place the jury chooses their favourite merchandise within the classes HiFi, House Theatre Audio, House Theatre Show & Audio, In-Automotive Electronics, Cell Gadgets, and Images.

This yr, they selected two Laowa lenses as winners of two classes. Winners of different classes embody Sony, Nikon, Canon and Fujifilm cameras. Tamron, Sony, Nikon, Canon, and Sigma lenses had been introduced as award winners as nicely. Yow will discover all winners on EISA’s website.

Laowa Argus line

The Laowa Argus 33mm f/0.95 CF APO received the Greatest Product Handbook Lens Award (learn our protection of the lens here). EISA referred to as it an “exceptionally vibrant normal lens”. It obtains a “extraordinarily shallow depth of discipline – particularly when mixed with its 35cm closest focusing distance”. It’s a lens for mirrorless APS-C cameras, the mount variants are Canon RF, Fujifilm X, Nikon Z and Sony E mount.

The Laowa 33mm f/0.95 CF APO received the guide lens EISA award 2021. Credit score: Venus Optics

The Particular Goal Lens Award was given to the Laowa 15mm f/4.5 Zero-D Shift. It’s the widest full-frame shift lens available on the market proper now. It has a really giant picture circle of  ⌀65mm, even enabling utilization on medium-format cameras.
The EISA jury wrote:

Regardless of its very demanding optical design, it’s way more inexpensive than different ultra-wideangle shift lenses. All facets of operation are guide, together with focusing and aperture setting, with the shift mechanism utilizing a singular rotary dial that’s each exact and simple to make use of.

This lens already received one other award this yr, one of the best prime wide-angle lens TIPA World Award 2021.

The Laowa 15mm f/4.5 Zero-D Shift received the particular objective lens EISA award 2021. Credit score: Venus Optics

Laowa Gross sales Director enthusiastic about EISA Awards

Following the announcement, Kevin Yeung, Export Gross sales Director at Laowa Lenses / Venus Optics, commented on each awards:

Making an attempt to manage my flooding emotion on the two trophies we’ve earned from EISA Awards 2021. Getting an EISA has been my purpose since began with Laowa a few years again.

EISA award is without doubt one of the most prestigious award within the photographic tools trade, chosen from members from 16 digital camera magazines from all around the globe.

Laowa will proceed to work on distinctive and fascinating lenses for photographers and videographers to get pleasure from images differently.

To everybody from Workforce Laowa (Distributors, Sellers, Influencers, Photographers, Clients, Editors, and many others), we can not come up to now with out your assist and encouragement all through the final 6-7 years. Cant wait to proceed this journey with YOU all to have a ever better success.

The Knowledgeable Imaging and Sound Affiliation (or EISA for brief) is the group of 60 expertise magazines, web sites and social media commentators from 29 international locations.

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